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International ATO copywriting for Google AdWords

ATO (Ad Text Optimization) is specialist copywriting for Google AdWords, and is performed by experienced, direct response copywriters who have been trained in Google AdWords.

The ATO Co works for agencies and international brands that require high quality response driven copywriting, adaptation in all the major international markets and global brand consistency.

The ATO Co is the only company offering this specialist type of copywriting service, which is delivered through a single point of contact in the UK.

Heads or tails? How to win whichever way with AdWords

April 11, 2014
There are two sides to the AdWords coin – bid management and copywriting. To date, the way AdWords has developed, the majority of the effort has gone into bid management and associated elements such as keyword selection. And it’s got AdWords optimization about as far as it can go with the t...
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